I ordered a book recently that combines my love of product design, photography, electronic devices and Apple. “Iconic: A Photographic Tribute to Apple Innovation” is a wonderful book that showcases almost every product Apple ever made. Spanning over 650 photos on 340 pages, the book starts with the Apple I and ends with 2012 iMac. 35 years of history.
I remember almost every product. There were a few surprises. I’ve used Apple products since 1981, an Apple ][ plus that my father bought. That’s 3 years before the Macintosh came out. For me it’s trip down memory lane. For any Apple enthusiast, I highly recommend the book, available on Amazon. 53 people gave the book a 5 star rating and only one person gave it a 4 star.
I would rate the book 4 1/2 stars, if given a choice. It’s a fine book with great photographs printed on high quality paper, though the overall quality doesn’t quite match an Annie Leibovitz book, American Music, that I own. My only pet peeve is that the photos, despite the intent of mimicking Apple’s product photography, just doesn’t quite match. Many of the products are shot on white seamless but to my eyes the backgrounds look a little dark — the vignetting also distracts me. This may very well be part of the intended design but I would have preferred a pure white background. Something that would blend in with the white page. Kind of the way the photograph above blends with the white background of the web page. Personal preference, I suppose.
I don’t want to be too critical. Johnathan Zufi did a momentous job collecting and photographing these products. I enjoyed the book thoroughly and plan to keep it for a lifetime. Out of sheer coincidence, the book arrived today on January 24th, 2014 the 30th anniversary of the introduction of the Macintosh.
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