A Quiet Start to SXSW 2022

A Quiet Start to SXSW 2022 - Austin, Texas

A Quiet Start to SXSW 2022 – Austin, Texas

Anyone who knows the downtown Austin scene realizes this is highly unusual for a Friday night on Rainey Street. It should be packed for the start of the weekend. Especially on the first night for SXSW.

This had nothing to do with the conference’s popularity this year, though there was a dip in attendance since the last in-person one in 2019. It was the extreme cold. By evening, it was in the low 40s, dropping quickly, with a brisk wind. This is colder than a typical winter in Austin. Made all that more unusual since it was March.

During SXSW, advertisements are plastered everywhere, including the back of pedicabs. What’s Tubi? It’s a streaming service owned by Fox. I guess the ad worked to build brand awareness. Since I looked it up.

I have a free monthly newsletter that’s perfect for busy people. Signup for the Newsletter to get the best of my posts, old and new, plus additional content not available anywhere else.

One thought on “A Quiet Start to SXSW 2022

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.